Opening tomorrow! The ultimate guide to visiting the 2024 China Cross-Border Exhibition!
From June 26th to 28th, 2024, the 2024 China (Xiamen) International Cross-Border E-commerce Exhibition was successfully held at the Xiamen International Conference and Exhibition Center. Themed "Cross-Border Interconnection, Global Connectivity," the exhibition brought together global e-commerce elites, creating a high-level, influential, and comprehensive cross-border e-commerce exchange event for the industry. The exhibition covered a total area of over 50,000 square meters, featuring three main exhibition areas: cross-border product selection, cross-border platforms and integrated service providers, and cross-border imports (international exhibition area). With over 1,200 booths, it attracted nearly 50 mainstream domestic and international cross-border e-commerce platforms, including Amazon Global Selling, Alibaba International Station, Google, and Lazada, providing participating companies with face-to-face networking opportunities.
I. Source Factory (High-quality goods from industrial belts, premium export products, first-hand sources)
The exhibition showcases leading industrial clusters and high-quality cross-border products from across the country. In addition to provincial specialties such as optoelectronics and lighting, sporting goods, and apparel and footwear, it also features pavilions for distinctive industrial clusters from provinces and cities including Shaanxi, Inner Mongolia, Harbin, Guizhou, and Ningxia. By integrating resources and connecting supply and demand, the China-Cross-Border Exhibition facilitates precise matching between brands and professional sellers, providing a convenient channel and professional platform for Chinese brands to go global.
II. Cross-border E-commerce Platforms (New sellers, new fields, new collaborations; established sellers, new markets, new opportunities)
This year's China-Cross-Border E-commerce Expo focuses on building a "hardcore" ecosystem that integrates "industrial belts," "platforms," and "service providers." It connects nearly 50 cross-border e-commerce platforms, including Alibaba.com, Amazon Global Selling, AliExpress, Walmart, eBay, Newegg, Google, DHgate, and OTTO, and brings together cross-border service providers covering all aspects of the industry, from finance and payment to warehousing and logistics, and from marketing and intellectual property to design and training. This helps create a more mature and complete cross-border e-commerce ecosystem and provides professional support for Chinese brands going global.


III. Service Ecosystem (overseas warehouses, logistics, finance, etc., all the services you want are here)
This year's China Cross-Border E-commerce Expo (CCEE) is committed to creating an authoritative platform for serving enterprise transformation and promoting industry upgrading. More than 30 events will be held concurrently, focusing on three main areas: cross-border hot topics, industrial innovation, and project matchmaking. These events will address industry hotspots and enterprise pain points, inviting experts, scholars, and industry leaders to discuss cross-border business opportunities. The expo will also feature a series of launches, including the Google Cross-Border E-commerce Accelerator Program and the Google Cross-Border E-commerce Accelerator Center (Xiamen), the Amazon Industrial Belt Accelerator Project, the 2024 Alibaba International Station "Super Supplier" E-commerce Talent Competition, and the AliExpress Cross-Border E-commerce Talent Competition Season 2. Many platforms have chosen CCEE as the starting point for their important business launches, serving as the starting point for the new development pattern of mutually reinforcing domestic and international dual circulation, demonstrating the further enhancement of CCEE's authority.

Exhibition planning
Exhibition planning



