2023 China (Xiamen) International Cross-border E-commerce Exhibition
On June 17, 2023, the 2023 China (Xiamen) International Cross-border E-commerce Exhibition (abbreviated as "China Cross-border E-commerce Exhibition") with the theme of "Cross-border Connectivity and Global Goods Transport" was successfully concluded at the Xiamen International Convention and Exhibition Center.This exhibition has achieved good results.According to incomplete statistics, the total number of visitors to the exhibition site reached 76,885, the amount of intended orders reached during the exhibition was 4.026 billion yuan, and the cumulative exposure exceeded 600 million.The event garnered widespread attention from all sectors of society, with CCTV featuring it during prime time. Over 100 mainstream media outlets, including Xinhua News Agency, People's Daily, CNR, China News Service, Economic Daily, China International Business Daily, China Business News, Fujian TV, and Xiamen Daily, along with nearly 400 renowned overseas news and general media outlets, provided comprehensive, multi-faceted, and in-depth coverage of the China Cross-Border Expo.
The exhibition spanned over 60,000 square meters, featuring over 2,000 international-standard booths. The exhibition featured three major exhibition areas: a cross-border product selection zone, a cross-border platform and integrated service provider zone, and a cross-border import zone (international zone). The exhibition covered the entire cross-border e-commerce industry chain, showcasing over 50 distinctive industrial belts and over 2,000 high-quality suppliers nationwide. Hundreds of service providers and over 50 major cross-border e-commerce platforms, including Alibaba International Station and Amazon Global Selling, also made their presence felt. Twenty high-profile forums and conferences were also held concurrently, with pavilions showcasing distinctive local features from nearly 20 provinces and municipalities, including Shanxi, Shaanxi, Jilin, Inner Mongolia, Jinjiang, and Shishi. The exhibition showcased advantageous industrial belts and high-quality cross-border products nationwide. In addition to our city's specialty industries, such as lighting, sporting goods, and clothing, shoes, and bags, the exhibition also featured a guest provincial pavilion (Shanxi Pavilion), a guest city pavilion (Quanzhou Pavilion), and pavilions for distinctive industrial belts from Shaanxi, Inner Mongolia, and Jilin. The Quanzhou Pavilion, encompassing nearly 1,000 square meters, brought together over 70 local companies from Jinjiang, Nan'an, Shishi, Dehua, and Anxi. The pavilion showcased the urban industrial belt of Quanzhou, a major cross-border powerhouse. The Jinjiang Pavilion showcased over 1,500 products, including footwear, apparel, swimwear, maternity and baby products, color printing, and magnetic materials. On its first day, the exhibition welcomed over 1,600 buyers and generated 540 preliminary letters of intent. By integrating resources and connecting supply and demand, the China Cross-Border Expo facilitates precise matching of brands with professional sellers, providing a convenient channel and professional platform for Chinese brands to expand globally.
