2025 Fujian Industrial Belt High-Quality Overseas Exchange Conference

Amazon Global Selling Xiamen Office 7th Anniversary Celebration

Amazon, a global e-commerce giant, was invited to participate in the exhibition, providing cross-border sellers with comprehensive support for their global expansion through keynote presentations, hands-on tool demonstrations, and one-on-one consultations. Throughout the exhibition, the Amazon booth showcased a variety of seller service tools centered around the themes of "Global Layout," "Brand Building," and "Supply Chain Optimization." The on-site AI product selection and advertising optimization experience area attracted numerous sellers, providing hands-on demonstrations to help them effectively navigate the challenges of multinational markets. Furthermore, Amazon's expert team shared growth strategies for emerging markets (such as the Middle East and Australia) and analyzed localized practices for brands expanding globally, drawing on case studies. Several participating sellers stated that the exhibition further clarified their globalization strategies, with a particular focus on logistics innovation and compliance support solutions.